There are books about product and companies but no books about a company as a product。

After 19 years in academics and 17 years on Wall Street， Ian Domowitz arrives from orbit around the top of a corporation with a mindset of leadership without authority。 Author of over 100 publications， the public company Vice Chairman and CEO offers a no holds-barred treatment of influence and leverage complete with coaching， mantras， and tales of leadership。 Change management is a lifestyle。 Transformation is a calling card and his product is the company itself。

Wrapped inside a series of vignettes， some humorous， some elevating， research and stories show how process and culture converge as competitive advantage。 Company priorities of innovation， branding， and culture are refashioned through unorthodox lenses focusing action through design thinking and transformation within a social system。 Domowitz blurs lines between self-reflection， philosophy， and management science and makes insightful excursions into the trees and branches of corporate life and decision making。

The Vice Chairman’s Doctrine is a transformative tale of leadership without authority， a perspective suiting a new breed of entrepreneurs and corporate warriors who reject control， live in a world of influencers and aspire to become one。